The new “Drive Thru Diet” tag line from Taco Bell deserves a good laugh. It is always a bit of a stretch to add the word diet to any food menu, or food items unless the target audience is really gullible. Or if and only if the food items have a negative calories count.
Thank goodness a disclaimer is visibility written on every page of the website. “Drive-Thru-Diet® is not a weight-loss program.”
It would be acceptable if they had called it “Drive Thru – Low Calories Menu” and let the customers choose instead of being subjected to this type of brainwashing.